You should know these major mistakes that people make while crafting a mission statement.
Do you want to know what most managers do wrong while writing a mission statement? Here are some most common mission statement mistakes that you should avoid:
4 Pitfalls That Can Ruin Your Mission Statement
Do you want to know what most managers do wrong while writing a mission statement? Here are some most common mission statement mistakes that you should avoid:
- Too long mission statements
The length of the mission statement matters a lot. No one is going to read your mission statement if you left no stone unturned to add all the information about your company.
On the contrary, you have to craft an impeccable mission statement like the Westin mission statement that directly sticks to your readers’ minds when they finished reading the statement.
- Too boring mission statements
A top-notch mission statement should be simple, yet attractive to make it stand out from your competitors.
So, you have to write a mission statement that inspires people to be a part of your business. It would be best if you use forward-looking language and action verbs in your mission statement.
- Making tall claims
To add an enthusiastic touch to business, some entrepreneurs make tall claims and goals in their mission statements.
It is good to be hopeful but when the crosses the margin line, it can create a mess. Accordingly while writing the mission statement, it would be best if you concentrate on your goals.
- Adding too many business lingos and terminologies
A mission statement should be crafted in such a way that it can be easily comprehended by all the readers.
However, if you write the mission statement filled with technical terminologies, not everyone will be able to understand it and ultimately it will lose its worth.
